Healthcare Web Development: Tips & Key Considerations

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While a number of industries are adopting new technologies to transform workflows, the shift toward digital solutions is perhaps most notable in the healthcare field. 

As online solutions become increasingly integrated into standard healthcare practices, expectations are quickly changing for both healthcare providers and patients. 

In fact, 77% of patients say that the ability to book, change, or cancel appointments online is important in their choice of a healthcare provider—in other words, if your company doesn’t have an advanced web solution, you may miss out on the opportunity to stay competitive in a growing digital landscape. 

Keep reading to learn the role of web development in healthcare—where we’ll discuss everything from must-have features and benefits to the importance of compliance throughout healthcare web development. 

What is Healthcare Web Development?

Healthcare web development is the process of creating and maintaining web applications—such as websites, web apps, and web portals—specifically designed to meet the needs of healthcare providers, patients, and organizations.  

Often featuring tools like patient portals, appointment scheduling, and telemedicine, medical software development automates tasks, enables remote care, and—most importantly— improves patient outcomes by supporting better data access, AI-driven analytics, and cloud-enabled collaboration across care teams. 

Types of Healthcare Websites

While there are a number of different types of healthcare websites that a company can develop, the most common ones include: 

Patient Portals

As explained in our previous article, patient portal software can be thought of as a virtual bridge between patients and healthcare providers. Through this online application, patients can do everything from book appointments to view lab results and request prescription refills. 

Modern portals are increasingly powered by AI, offering personalized experiences through tailored health recommendations, smart appointment reminders, and predictive insights based on patient history. 

Overall, patient portals benefit both healthcare providers and patients by improving engagement, enhancing communication, and making care more convenient for everyone involved. 

EHR Systems 

EHR systems, or electronic health record systems, are a digital version of a patient’s medical history. Advanced systems document a patient’s entire healthcare journey in real-time, including information such as medical history, diagnoses, medications, treatment plans, and lab results. 

Rather than relying on traditional pen-and-paper documentation, EHR systems are designed to streamline workflows, enhance the quality of care, and improve care coordination. 

Today, many EHR platforms are cloud-based, leveraging robust infrastructure solutions like AWS for Health or Google Cloud Healthcare to ensure scalability, data security, and seamless access across providers. 

Telemedicine & Telehealth Platforms

Telemedicine software is a digital solution that facilitates remote healthcare services. With advanced telehealth technology, patients and healthcare providers can communicate and share information using devices like smartphones, tablets, and computers. 

Thanks to virtual consultations, healthcare professionals can diagnose illnesses, manage chronic conditions, and prescribe medications—all without the need for in-person visits. AI technologies are also playing a key role in telemedicine, helping to analyze patient data, provide diagnostic support, and offer personalized treatment recommendations.  

Together, these innovations foster clearer communication, improved accessibility, and streamlined healthcare delivery. With the telemedicine sector expected to grow to $432.31 billion by 2032, investing in scalable and secure telehealth solutions is becoming increasingly essential for modern healthcare delivery. 

Must-Have Features in Healthcare Websites

What are the must-have features for a successful healthcare website? 

Before jumping into the list of features commonly found on healthcare websites, it’s important to note that not all solutions are the same—and that’s the beauty of bespoke web development. 

For instance, a large healthcare organization may use a web portal to organize and streamline internal operations, meaning they may not require features like appointment booking and payment systems.  

Patients with chronic diseases, on the other hand, may use online healthcare applications to monitor their conditions and share their results with healthcare providers, meaning they require a personalized health dashboard but may not need access to internal hospital systems. 

There are so many use cases we could discuss, so we won’t bore you with every possibility. However, we do think it’s important to highlight the key features commonly found on healthcare websites, including: 

• Secure Appointment Booking Systems: This allows patients to schedule, modify, or cancel medical appointments—a feature that saves valuable time for both healthcare providers and patients. 

• Patient Portals with EHR Integration: With this feature, patients can securely access their health records, view test results, request prescription refills, and communicate with their healthcare provider, all through a seamless, integrated portal that syncs in real-time with their EHR. 

• Telehealth and Video Consultation Modules: The telemedicine market has exploded since the pandemic, with over 116 million users of online doctor consultations worldwide in 2024. That said, companies are increasingly prioritizing telehealth features in their healthcare web development to ensure patients have access to care from anywhere. 

• Billing, Payments, and Insurance Verification: This feature enables patients to easily view and pay medical bills, check insurance coverage, and verify claims status directly through a secure portal, streamlining the financial process for both patients and providers. 

• Health Trackers and Personal Dashboards: Health trackers—such as blood pressure monitors and glucose meters—provide patients with valuable insights into their health, helping healthcare professionals catch risks early on and enabling more timely, proactive interventions. When healthcare organizations provide patients with a personalized and intuitive dashboard, they can take more control of their health—an important factor in the increasingly health-conscious world. 

Key Benefits of Having a Healthcare Web Solution

It seems like from one moment to the next, everybody was online. That said, companies that want to stay competitive in today’s technology-driven world must leverage custom healthcare web development to create a unique web solution that sets them apart. 

But don’t just take our word for it—here are the top benefits of web app development for healthcare: 

Navigating the Challenges of Healthcare Web Development

Web development doesn’t come without its challenges. However, an experienced web development company knows how to navigate potential obstacles in order to create intuitive, compliant, and innovative healthcare solutions. 

Keep reading to explore some of the key considerations during web app development for healthcare. 

HIPAA and Other Regulatory Frameworks

HIPAA and other regulatory frameworks are designed to ensure the privacy, security, and compliance of healthcare information. They provide guidelines for healthcare providers and organizations to safeguard patient data while maintaining the highest standards of care and legal responsibility. 

With Scopic’s healthcare development solutions, your software will comply with all applicable regulatory requirements, including: 

HIPAA

The Health Insurance Portability and Accountability Act, or HIPAA, establishes federal standards protecting sensitive health information from disclosure without the patient’s consent. To ensure compliance, healthcare providers use HIPAA-compliant software solutions, which safeguard individuals’ rights to control and understand how their health data is used, ultimately protecting public health. 

HITECH

The Health Information Technology for Economic and Clinical Health Act, or HITECH, promotes the adoption and meaningful use of health information technology while addressing privacy and security concerns associated with the electronic transmission of health information. This act holds healthcare organizations accountable for any data breaches and imposes penalties for non-compliance with privacy and security regulations, thereby ensuring patient information remains protected. 

GDPR (for global applications)

The General Data Protection Regulation, or GDPR, is Europe’s data privacy and security law that sets guidelines for the collection and processing of personal information from individuals. While passed by the European Union, it imposes obligations on organizations worldwide—provided they target or collect data related to individuals in the EU—and enforces fines for those who violate its privacy and security standards. 

PIPEDA (Canada)

The Personal Information Protection and Electronic Documents Act, or PIPEDA, establishes rules for how private-sector organizations collect, use, and disclose personal information during for-profit, commercial activities across Canada. There are 10 fair information principles that businesses are subject to, including accountability, identifying purposes, consent, individual access, and more. 

Data Security Best Practices

To adhere to the above regulations, healthcare web developers must build with compliance in mind. In addition to following country-specific requirements, there are multiple strategies developers can implement to ensure data security in healthcare web development. 

Common data security best practices include implementing strong encryption methods, role-based access control, and conducting regular security audits—all of which help to safeguard sensitive health information and maintain the integrity of healthcare systems. 

This not only ensures healthcare companies remain compliant but also builds trust with patients— an important factor in fostering long-term relationships and improving patient outcomes. 

Authentication and Access Control Mechanisms

Robust authentication and access control mechanisms are essential to securing sensitive patient data and ensuring compliance with regulations. By implementing strong methods like multi-factor authentication and role-based access, healthcare organizations can prevent unauthorized access and protect patient privacy.  

In addition to safeguarding patient information, these measures help companies avoid costly fines and reputational damage due to data breaches. 

Emerging Trends in Healthcare Web Development

Staying ahead of web development trends ensures your company stays competitive in the constantly evolving digital landscape. 

Here are the top trends your company should know about:

AI-Powered Chatbots and Virtual Assistants

The adoption of AI in web development is on the rise, with AI-powered chatbots and virtual assistants having a major impact on the healthcare industry. There are a number of ways to use chatbots in healthcare, including automated customer service, appointment scheduling, and 24/7 access to health information such as symptom assessments, medication reminders, and supportive resources. 

Blockchain for Secure Medical Records

Blockchain represents a potential tool to solve the shortcomings of EHRs in terms of interoperability and privacy, enabling patients to access their complete medical histories in one place and relieving healthcare providers of the burden of lifetime medical data stewardship. In fact, the adoption of blockchain can save healthcare organizations $100-$150 billion per year in costs related to data breaches. 

That said, there are still challenges that must be overcome, such as regulatory concerns, energy consumption, and gaining trust from both healthcare providers and patients. 

IoT and Remote Monitoring Devices

IoT is transforming remote patient care by enabling real-time data collection, analysis, and intervention. This technology allows healthcare providers to monitor patients’ vital signs continuously, improving early detection of potential health issues and facilitating more personalized treatment plans. Even more, IoT devices help reduce hospital readmissions and healthcare costs by enabling proactive care outside of traditional clinical settings—a win-win for both patients and healthcare providers. 

Fun fact: Wearable technologies are forecasted to reduce hospital costs by 16% by 2027 and save up to $200 billion by 2037. 

Voice Search and Multilingual Accessibility

Features such as voice search and multilingual accessibility are becoming increasingly adopted in the healthcare industry to break down barriers and ensure everyone has access to reliable and comprehensive care. These innovations make healthcare information more accessible to diverse populations, including those with disabilities or language barriers, improving overall patient engagement and satisfaction. 

Our Expertise in Healthcare Web Development

At Scopic, we specialize in crafting custom, user-friendly, and technology-driven web applications. Our healthcare web developers work closely with our clients to identify their goals, ensure compliance, and create a strategy tailored to their unique needs. 

A great example of this is our work with MD Ally, a company that provides real-time telehealth support for non-critical patients. After partnering with the founders of MD Ally, our team developed a web application capable of offering live conference calls with both audio and video. 

We implemented Twilio video, audio, and interactive voice response features to enhance the telehealth experience, ensuring seamless communication between patients and healthcare providers while maintaining high standards of reliability and security. 

Another example of our work in the healthcare industry is Mediphany, a HIPAA-compliant, cross-platform medical imaging software developed by our team. 

Mediphany’s platform leverages AWS technologies such as ECS Fargate, Elasticache, and S3 to ensure scalability, efficiency, and data security. Beyond development, Scopic also executed a targeted marketing strategy—including YouTube marketing and Google Ads—that significantly increased user engagement and conversions. 

Check out what CEO Josh Polster has to say about our work with Mediphany: 

These are just two examples of how we’ve built custom solutions for the healthcare industry; however, every project has unique requirements and features. To explore our projects in more depth, check out our portfolio of health-related projects. 

Conclusion and Key Takeaways

Healthcare web development is the secret to increasing patient engagement, streamlining workflows, and creating a more efficient care experience for both patients and providers. 

However, compliance is a major concern in the healthcare industry, meaning you must partner with a development company that prioritizes data security, privacy, and adherence to regulations. 

At Scopic, we have advanced web development services that help you stay ahead of the curve, remain compliant with changing regulations, and provide better care. 

Contact us today to learn more about our services. 

FAQs about Healthcare Web Development